Operators in resort locales tend to fall into a false sense of financial security with the annual influx of summer tourists. What about when October comes around? How about taking some time while you have the cash flow to really invest in making your business "all season?"
To those in climates in the West that see a decrease in summer tourists, how about taking the summer to look inward...to do some tune ups of your business. You're too close to it to see all the needs and solutions. Don't be afraid: call in an expert.
Above all, take stock. Operators of all types, especially those in hospitality, have a unique place in all our hearts during vacation time. Let your guests see some new, "little extras" that make them look forward to coming back every year...something to attract a new demographic as well...some alliances with other local businesses.
Happy summer to all!
